Generally you will be able to place your bets on one to twenty numbers choosing from a total of 80 numbers on the grid. Fundamentally, your gut feeling is what you should be guided by, as there is no telling which numbers will be drawn. Statistically speaking, choosing one to six numbers makes more sense than choosing fifteen, with four, five and six being the most common numbers of spots played. Once the numbers have been selected, your bets must be placed on each and every number selected.
When it comes to land-based casinos, a common strategy to consider is picking hot or cold numbers (hot being the ones that get hit the most and cold being the rarest ones). You can either stick to the hot numbers, or pick from the cold ones - as some people say, if they haven't shown up in a while, the chances are, they might real soon.
Another common game strategy is sticking to the same group of numbers and spots. For instance, make up your mind about the number of spots to play. Contrary to what some people might think, playing more numbers does not increase your chances - it's the other way around. Ideally, these should also be consecutive numbers known to be hit more often than others. Unless of course you are relaying on the "cold numbers" strategy.
Another integral part of keno winning strategy is keeping your eyes on the dominant patterns displayed in the game.
Of course, these strategies are only applicable for real-life keno in land-based casinos or live Keno played online. Video keno does not offer this kind of advantage, because the combinations are generated in a truly random fashion.
An interesting recommendation of experienced keno players is to stick to your numbers, once picked, no matter what. Even if you chose a bunch of numbers meaningful just to you - stay true to them every time you bet. Other players dig real deep and explore the mystery of math series - powerful sequences of numbers with deep meaning throughout history, such as Fibonacci series, square numbers and prime numbers. Surely enough, you can devise your own strategy, mixing and matching to achieve a perfect recipe.
If you intend to play keno online but are not too familiar with the game just yet, it might be a good idea to try playing for free before you make a deposit and play for real money. The game takes very little time to understand - but if you are considering a certain strategy, it helps to practice without losing your money in the process. It's also wise to consider the odds and avoid selecting too many numbers at a time, because the more numbers you choose, the lower your chance of winning.
But no matter the strategy you prefer in the end, it's important to keep in mind that the game is largely based on luck, which is the main factor in your chances of winning. Keno is not the kind of game played for stable wins, as it's mostly fun mixed with expectation of extreme luck. Desperation and thirst for a big win can truly ruin the thrill of keno, so it's best to keep the fun part in mind and of course manage your bankroll considering the loss you can afford.